Fashion Blogging

Fashion Bloggers Say Vogue Is Bullying Them

Fashion and style bloggers are pooping into their c/o pants today after Vogue editors made some choice remarks about their place in the fashion industry. Vogue Creative Digital Director Sally Singer told them to “Please stop. Find another business” while Vogue.com Fashion News Editor Alessandra Codinha said of the behavior of bloggers during fashion weeks:

Rather than a celebration of any actual style, it seems to be all about turning up, looking ridiculous, posing, twitching in your seat as you check your social media feeds, fleeing, changing, repeating . . . It’s all pretty embarrassing…

Obviously fashion bloggers – excuse me, entrepreneurs – can’t let such a slight by the premier fashion rag go unchallenged. Danielle of We Wore What posted her thoughts in a lengthy instagram caption that opened with a bizarre segue from politics to #supportallwomen stuff:

As I sat with friends watching the debate last night, I felt anxiety about the future of our country…On a more personal level, I woke up this morning to the published commentary of Vogue and Vogue.com editors essentially bullying “bloggers” and I thought, if women can’t even support each other in a female-centric industry, then we really are screwed.

Bryanboy is still ranting about it on twitter, calling it “schoolyard bullying, plain and simple” while that Sea of Shoes chick (who continues to become more unrecognizable the more she screws up her signature hair) fist bumps him in solidarity. Susie Bubble had her own little multi-tweet tantrum that she ended by essentially waving her hand dismissively and posting a “Zoolander” gif.

So. That was fun, if you’re into that sort of weave pulling and eye rolling, I guess.




  1. "it seems to be all about turning up, looking ridiculous, posing, twitching in your seat as you check your social media feeds, fleeing, changing, repeating"

    I think this pretty much sums up every fashion blogger, ever.

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    • Roadkill on Batshit Lane

      Also I'm bowing down to your username.

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    • i love chili dogs

      *every blogger ever

      Fixed that for you.

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  2. poh-tay-toe

    You can lead a blogger to fashion but you can't make them respect it.
    Because bloggers are c/o department brands. Of course they don't know how to act in the world of high fashion.

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    • wewhorewhat

      And even the department stores are not happy with them:

      Neiman Marcus Blames Fashion Bloggers for Its Sales Woes -- http://fortune.com/2016/09/26/neiman-marcus-sales/

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      • immablogger

        I think Neimans blaming bloggers for declining sales is a low blow and frankly uncalled for. Neimans is hurting because they have not adjusted their PR or digital strategies to meet the needs of the new consumer. Net a Porter, on the other hand, has used the obsession with Instagram and other social channels to their advantage and have increased sales in the same period.

        I have worked in PR on the retail and brand side and I can attest these larger department stores operate like a government agency. It takes them 5 years to think about new ways of doing business but they never actually implement. They are hurting because they don't understand their consumer, not because a blogger is sharing images from a runway show.

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  3. Blarghs

    As if Vogue or other areas of the fashion industry never dealt with any criticism ever. The fact that fashion bloggers were even mentioned means their (totally ridiculous) presence was noticed. Why do bloggers gotta get butt hurt over everything? Not everyone has to like you, and not every criticism is bullying. I think that word is thrown around so much people don't even know what it means anymore.

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    • Severus Snark

      Yeah, I find it a little odd that no one simply thought to simply improve their behavior at these functions.

      They were called out for being a bit rude and not knowing the etiquette, why not just let the embarrassment do its thing and make sure you aren't distracting at the next show? You know, sit still and just watch with everyone else? Someone asked them to not text during a show and they lost their damned minds on Twitter. Do they not know it proves everything the editors complained about?

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    • butterluv

      I had the same thought re: bullying. I feel like so many bloggers don't understand the meaning of the word. To them, any form or criticism or dissent = bullying. And while I'm all for women power, I hate the assumption it has to be all lifting people up and that bad behavior can't be pointed out because we're all women.

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  4. Sarah

    Maybe it's just me, but isn't she just a little tone deaf? As the mother of a wonderful, smart, handsome black 21-year-old son, I'm worried about police brutality. As a North Carolinian, I'm mad as hell about Governor McCrory and the shit show our state has become. As a human being, I'm worried as f**k that Trump will be our next President.

    She's worried about Vogue editors?

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    • Sarah

      By "she" I meant Danielle. Sorry.

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    • LaverneandHurling

      Yep, these are the priorities.

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      • Ridin' dirty in the grocery store

        Right. Feminism and democracy do not mean no one can ever call you out for acting stupid.

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    • Porney LaRue

      McCrory is to North Carolina what fashion bloggers are to Vogue: inappropriate, embarrassing, and focused on the wrong things...

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      • cheesecakeisaverygoodlie

        I love you. And I totally mean it in that way.

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  5. oh, you

    If bloggers see an actually nicely-worded criticism of etiquette to be bullying, imagine if they actually worked in fashion and had Anna Wintour ripping them a new one on the regular. Gods, it's be tear stained Snapchats and c/o Nordstroms for the next week.

    On the other hand I'm starting to understand why bloggers - sorry, entrepreneurs! - work solo. They've clearly never had anyone in their lives tell them they're less than perfect. Poor dears.

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  6. TampaSunshine2

    I would say they are 100% correct. They do not know how to dress - they follow what is in style in the magazines, stores, each other, social media etc. I very rarely see a blogger wear something new and inventive. It's all been done before. Ever see a blanket scarf in Vogue?

    I'm not saying Vogue is the end all be all for fashion, but I am on their side for this.

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    • JAF

      They make everything look cheap and tacky and every-day too. The whole point of fashion is I think to be beautiful, and perfect, and create a fantasy and inspire you to aspire to something beautiful that's difficult to achieve. I want to see a supermodel wearing the shit out of something, buy a piece, and capture a bit of that essence. I don't want to see some dumpy tacky basic b***h from Idaho telling me peplums are the height of fashion for Fall 2016, and thinks her Chanel flap makes her classy. Anyone who is slightly fashionable knows they're a f**king joke, and almost every blogger is terribly behind fashions, and parrots what they see in a magazine poorly. Also, they focus on quantity over quality and are not supermodels, therefore they look like shit in a lot of their outfits.

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  7. Ranch Stained Loafers

    When are these bloggers going to get it? They are online marketing representatives for clothing brands and department stores. They essentially work retail out of their homes. Nothing more. They are not people that create and start fashion trends, nor are any of them articulate enough to report on trends.

    And STFU about "bullying."

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    • Will Wear Uggs For Money

      Ha, perfect description.

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  8. Heather Chandler

    I love to watch a basic b***h squirm as much as the next, but it seems pretty hypocritical after Vogue Mexico just put Chiara on the cover.

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  9. Ranch Stained Loafers

    When are these bloggers going to get it? They are marketing representatives for clothing brands and department stores. They essentially work retail out of their homes. The most "creative" they get is incorporating some c/o crap into an outfit to get paid. Sorry Vogue doesn't think you're a special fashion snowflake, bloggers.

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  10. Hater Face

    The day Vogue put Kim K on the cover, they became irrelevant.

    I'm ready for my downvotes.

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    • Billsburg

      I would like to "this" this 100 times!

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  11. Zosew

    Susie Bubble is actually pretty rad though. But yeah, almost every other style blogger is zzzzzzzzzzzz

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    • side-ing all the eyes

      Lau is okay, but the "Bjork meets Japan" shtick is a bit old, and sorry, if you're going to stand up for standards and against the meanies at Vogue, that means taking a long look at some of your compatriots' appalling behaviour.

      They can't complain about what you don't give them - act professional, and be perceived as professional.

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      • Catsillas

        Hey at least Lau has some semblance of personal style and doesn't do 180s according to whatever is in the shop window at Zara plus she is one of the VERY few bloggers I'd actually consider a trendsetter/early adopter rather than a follower (she was doing the sneakers thing a year or two before fashion put them on runways/made 'athleisure' a thing). Someone on the Guardian also mentioned her openly criticising Chanel for their 'protest' runway show so she may not be as huge a sellout as the rest of her ilk.

        But I don't get why she sticks her head in the sand about the fact that a good chunk of fashion bloggers engage in shady c/o practices and embarrassing behaviour while - unlike the mags which at least have ad pages - selling themselves as "authentic", "relatable" and all that crap.

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  12. AmazingAemilia

    I'm in two minds about this because on one hand the fashion industry needs to evolve, the traditional model of two collections a year & wait 6 months to buy the clothes you've seen on the catwalk doesn't really work in 2016. The first time I read it, the Vogue article sounded a little bit like sour grapes, the old people complaining about the younguns when fashion should be all about embracing the new, no matter how silly and shallow it seems.

    BUT my god. The amount of whinging from bloggers who have jumped on this bandwagon to make themselves feel important. Like, OF COURSE the journalist who wrote about MILAN FASHION WEEK is personally attacking them. You are not that important! EYE ROLL EYE ROLL EYE ROLL.

    This comment is the worst.

    "I woke up this morning to the published commentary of Vogue and Vogue.com editors essentially bullying “bloggers” and I thought, if women can’t even support each other in a female-centric industry, then we really are screwed"

    LOL! Complaining that the fashion industry is not being warm and supportive! Has she never even READ about the fashion industry? What would ever make someone think that it would be full of supportive women ready to cheer each other on? If bloggers want to play in the cut throat world of "real" fashion instead of the nicey-nice world of fashion-blogging then they need to do a crash course first.

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    • Heather Chandler

      As an aside, I'm really over this narrative about how women are supposed to support and uplift each other instead of competing. Such a crock of shit. I'll uplift all day, but I also want to be the best at what I do. But I'm not in the omgfashun industry, so what do I know.

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      • MissMorland

        That, and "supporting women" does not mean constant applause and hugs and acting like every woman farts rainbows - that's treating women like infants. Sometimes it's entirely appropriate to say, "girl, you're making poor choices. Stop." You know, if you believe that women are a) fallible, as humans are, and b) adults who can handle being criticized.

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  13. Bolivian Army Wedding Singer

    I'd say it's a load of hypocrisy from both sides.
    Vogue for putting the likes of Kim K? Oh dear.

    And isn't it every fashion blubber's dream to be noticed by Vogue? Come on dah-lings, biting Anna Wintour's hand isn't going to help you climb well into the fashion and social ladder.

    All in all...

    image.png?w=400&c=1

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