Lifestyle Blogging

Cup Of Jo Adds Another Jo Clone To Staff

Jo Goddard, Shakespeare expert, has finally found a new editor for her yawn farm, ‘Cup of Jo‘. To the surprise of nobody  the new hire is yet another skinny white brunette Brooklyn type. When commenters responded with some bewilderment that Jo hired just another Jo Clone, she replied that she is totes going to hire some diversity.

we’re hoping to hire another person later this year, and we have some great new freelancers of different races, ethnicities and sexual orientations, so please stay tuned!

Look, let’s be honest: Cup of Jo isn’t really a site targeted towards chubby wage-job having Latinas living in Orlando. It’s pretty clearly an upper middle class thin white ‘creative’ Brooklyn lady site. So I don’t even know wtf she would accomplish forcing diversity into her brand, other than getting buttpats for trying.

But hey, take that, complainers! Or something. I’m not even sure what she means by this. So she’s going to actively TRY to hire in some diversity now that people have commented on her fleet of Jos? I dunno, maybe it’s just me but it kind of smacks of tokenism to suddenly announce you’ll be bringing on “different races, ethnicities and sexual orientations” after your readers bring up your lack thereof.